7 Obsolete SEO Tactics You’re Wasting Your Time On

7 Obsolete SEO Tactics You’re Wasting Your Time On

SEO has changed over the years, and what worked once doesn’t necessarily work now. Some of the old tactics you are using not only will keep your traffic stagnant, but they may actually cause your traffic to drop. What should you do? Source: 7 Obsolete SEO Tactics You’re Wasting Your Time On Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Nostalgia for an old-fashioned milk bottle

Nostalgia for an old-fashioned milk bottle

The announcement that Dairy Crest’s last glass milk bottle plant is to close has prompted a flood of nostalgia for a former staple of the British street. The era of the glass milk bottle has left a legacy. Not least memories of the way milk used to be advertised. But the nostalgia relates as much to the diminished presence of the milkman as the bottles themselves. Their ever-presence in British lives made them ripe for pop culture parody – mainly the faintly ludicrous idea of them having adulterous relationships with lonely women. Source: BBC News – Nostalgia for an old-fashioned milk bottle Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Why You Need To Integrate Your Blog With Your Website

Why You Need To Integrate Your Blog With Your Website

Very often you find websites which have their blog on a separate domain and having a look and feel which is very different to their main site. Its easy to set up a blog using WordPress, Blogspot and so many other blogging platforms. But it is not easy integrating it with your website (providing a link from your website to the blog (and vice versa) is not really integration) If you’re serious about blogging then it’s important that your blog is a part of your company website, and here’s why: Source: 4 Reasons Why Your Blog Must Be Part Of Your Website | Social Media Today Rights to all content (text, images, videos etc.) with post source. If you think attribution is in error email us

Why it matters if stores smell delicious

Why it matters if stores smell delicious

Smell can add ambience to your retail experience, but can the right scent really get you to stay longer and purchase more? Consumer researchers say the answer is a pretty overwhelming affirmative. Researchers have found that smell effects consumer thoughts and spending behavior, product judgements (pdf), judgements on store environments and intentions on visiting stores. Source: Why it matters if stores smell delicious – Quartz Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Ketchup, Fish & Chips – The history of the foods you love

Ketchup, Fish & Chips – The history of the foods you love

Dan Jurafsky, a Stanford linguist and author of the fascinating new book – The Language of Food , says: “What we think of as our culture’s foods — ketchup, or fish and chips — usually developed over long periods of time across many cultures.” The word ketchup came from Chinese. It’s a mixture of the word “tchup,” which means “sauce” in certain Chinese dialects, and “ke,” which refers to preserved fish. And there’s a reason for that. Ketchup was originally a fish sauce. Get Dan Juufarsky’s book – The Language of Food Source: A linguist’s history of the foods you love – Vox Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

How Brand Influencers And Brand Ambassadors Are Different

How Brand Influencers And Brand Ambassadors Are Different

While on a recent Twitter Chat, someone said brand influencers and brand ambassadors were the same thing. But they’re not. There’s actually a crucial difference between the two, and it involves MONEY. And if your company or brand is looking at using in any sort of influencer marketing programs, you’ll need to know the difference. Source: How Brand Influencers And Brand Ambassadors Are Different Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

How Targeted Ads Work

How Targeted Ads Work

Do you get that creepy stalker feeling when seeing some ads? What you are seeing are retargeted advertisements. Retargeted ads are designed to capture the attention of the browser-window shoppers of the internet. While we continue our research around the web, they are tailored to redirect us back to just the right pair of socks. If you are a website owner — like eBay, flipkart or Amazo — ad tech companies provide a few lines of code for your website. Whenever someone visits your site, the code drops a browser cookie that will mark you anonymously as someone who has visited this site. After that, whenever you load Facebook or any other website with ads, the advertising networks will look at the cookies on your computer using the information about which websites you’ve visited to choose which ad to display. Source: Ask The Decoder: Stalked by socks | Al Jazeera America Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

How Does Food Influence Our Dreams?

How Does Food Influence Our Dreams?

In his book Your Brain on Food, Dr. Gary Wenk, a professor of Psychology & Neuroscience at the Ohio State University and Medical Center, discusses how a person’s diet influences brain functioning. Google “food and dreams,” and the results will convince you that everything from cheese to chicken tikka masala is a catalyst for memorable dreaming. Although there appears to be no real formulaic, empirical connection between our day-to-day intake of food and its impact on our dreams, there is a link: One that’s deeply personal, encompassing not only our history with certain foods, but also our genetic makeup. Get the book, Your Brain on Food by Dr. Gary Wenk here. Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

How Data Science Is Transforming Sales and Marketing

How Data Science Is Transforming Sales and Marketing

Data science – and predictive analytics, in particular – is moving the goalposts for salespeople and marketers alike. In fact, it’s moving the entire stadium. Predictive analytics is the foundational discipline that can make marketing more effective and targeted, and your salespeople better informed and more precise in their messaging. Predictive analytics leverages a variety of techniques, including statistical analysis, modeling, machine learning, and data mining, to enable us to predict the future. Source: How Data Science Is Transforming Sales and Marketing Rights to all content (text, images, videos etc.) with post source. If you think attribution is in error email us

All About Alibaba: What Brands Need To Know

All About Alibaba: What Brands Need To Know

It’s no exaggeration to say Alibaba has revolutionized the lives of China’s consumers. Offering one-stop shopping for everything from toothpaste to cars, it’s responsible for 80% of China’s e-commerce market, which is already or soon to be the world’s biggest. In the second quarter of 2014, Alibaba sold more than Amazon and eBay combined. Source: All About Alibaba: What Brands Need To Know | Global News – Advertising Age Rights to all content (text, images, videos etc.) with post source. If you think attribution is in error email us

Why Do We Sign For Things?

Why Do We Sign For Things?

Signing is a very old ritual, according to Rabbi Pinchas Allouche. He’s a scholar of the Talmud, a collection of Jewish texts that’s over 1,000 years old. The Talmud not only mentions signatures; it has rules for them. In ancient times, a signature was required for all kinds of economic transactions. If you wanted to buy a goat, you had to sign a document. And just like with credit cards today, sometimes you had to sign even for smaller purchases. Source: Why Do We Sign For Things? A Rabbi, A Lawyer And A MasterCard Exec Explain : Planet Money : NPR Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Who Made That Cocktail Shaker?

Who Made That Cocktail Shaker?

At one time, drinks were either stirred with long-handled spoons or tossed back and forth between two glass tumblers, which made for excellent showmanship but not great mixing (not to mention the mess). Eventually, says David Wondrich, a cocktail historian whose books include “Imbibe!” and “Punch,” someone “came up with the bright idea of sticking a tin cup on top of a glass and shaking with ice, which forms a seal. By the 1850s, they were making custom shakers entirely out of metal — sterling, alloy, brass and silver-plated.” Source: Who Made That Cocktail Shaker? – NYTimes.com Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us